Category Archives: Devil in the Details

Misinformation Science

Ever since I read about Mary Meeker’s influential misinformation in this morning’s paper, I feel obliged to present my own made-up statistics and fabricated facts: 12 percent of all “lossless” audio files were made from low-quality mp3s. 36 percent of smart phone users are not as smart as their phones. Dropped calls account for more than […]

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Big Brother Approves

Penguin Press commissioned designer David Pearson to re-imagine covers of five classic George Orwell novels. Among them is this standout cover for “1984,” with both the title and the author’s name “blacked out.” In certain light you can see the title under the “redaction,” as this graphic portrays. Pearson says that the design went through […]

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Test patterns

  When I see this kind of creativity and detail I know, print is not dead. If you like this, the “stain bandits,” check out the Pirates Arno ad.

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The Joys of Plaintext

I don’t do HTML mail. It gets in the way of communication. I recently brought this up with a client and their response was they found it ”refreshing.” That was good to hear, as on this end facing only 12 point Courier as you compose strips away the pretense and forces the sender to really […]

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The Day the Music Categories Died

From Honolulu to New Orleans, musicians and fans are bemoaning the loss of categories in the annual Grammy Awards announced yesterday. The revised list cuts 31 categories. At last February’s 53rd annual Grammy Awards Tia Carrere won the award for Best Hawaiian Music Album; the category will not exist for the 54th. The Honolulu Star-Advertiser […]

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A FUSSP gets funded

Is a universal unsubscribe feasible? Back in the day, a usenet curmudgeon called it the FUSSP, as in “You have discovered the Final Ultimate Solution to the Spam Problem” and therefore, you are an expert. But that was never the case. Unsubscribe.com believes it is possible, and they convinced venture capitalists to part with $2.1 […]

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The things copywriters must do

Friend sent me this and opined: “I don’t know if this is an issue due to the exchange rate, or because of measurement standards. Either way, it’s taking a toll on the youth.”

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