Author Archives: Tim McGraw

Don’t just tell a story, carpe diem

As a journalist in the computer press, I received sometimes 40 press releases in a single day. Since I am an information junkie I did not view this as a negative; the more possibilities of topics I had to write about—and file away for future reference and “enterprise” stories—the better. Yet I did enforce one, […]

Posted in Public Relations | Tagged , | Leave a comment